Google's Core Search Algorithm Update

  Google has recently updated its Core Search Algorithm, though this update is not related to Panda Algorithm and also that there will be more updates of Core Search Algorithm in near future as Google want make its search quality better.

Google’s Statement:

“This is not a Panda update. As you know, we’re always making improvements to our search algorithms and the web is constantly evolving. 

We’re going to continue to work on improvements across the board.”

Mozcast and many other automated tracking tools have tracked huge spikes in the changes taking place in Google search results.

Initially it was thought to be because of the HTTPS algorithm update and which was given more weight but Gary Illyes said that this was not the reason.

Wikipedia is busy diverting its entire URL to HTPPS this week, which might be the possible reason of changes happening on 1-5 Google Search result and causing these automated tools to spike.

Well, we all are so accustomed to see Google Panda and Google Penguin algorithm updates, but this time it was not them, it was a simple Core Search Algorithm update.

On the other hand the HTTPS algorithm update gives your site a little boost in ranking if your site goes to HTTS which means that adding a SSL (Secure Socket Layer) 2048 bit key certificate to your website will give a small website ranking benefit.

This would affect the search engine results and could be a concern in terms of search engine optimization but Google says that currently it has impact on global queries lesser than 1%.

Google is also planning to strengthen this update for security reasons as it want to keep everyone safe on web.